26 - 27 November, 2017
Dubai, United Arab Emirates
Dubai, United Arab Emirates
Conference Day One: Sunday, 26 November 2017
8:30 am - 8:45 am Registration, refreshments and networking
8:45 am - 9:00 am Chairperson’s opening remarks
MONETISATION OPPORTUNITIES FOR AR AND VR
9:00 am - 9:15 am Blending realities: Bringing ideas to life in the real world through engaging and immersive experiences in AR and VR
Discover how incorporating AR and VR can lead to more efficient and safer designs, from virtual site inspections to interactive simulations. Understand the benefits of mixing realities, bringing real world data capture into the virtual space and then back again through AR.
9:15 am - 9:30 am VR changing story telling - Understanding the art of story telling through VR
Hear how VR assists companies in communicating with their customers to improve customer interaction and satisfaction.
9:30 am - 10:00 am Virtual Reality in Action: Education and Other Business Challenges
Discover the potential of VR in real time practices and in businesses and the challenges in exploiting the technology. Explore how to educate businesses and stakeholders in implementing such technologies
Mr. Alexander Leus
Head of Virtual and Augmented Reality PracticeNomad Network Training Centre
10:00 am - 10:30 am PANEL DISCUSSION: Benefits AR and VR are bringing to multiple businesses
Speakers:
Charles Dunk Manager Immersive Technology Group AECOM
Sam Lloyd Manufacturing Leader Laing O’Rourke Industrial L.L.C.
Dr. Mazin A. Gadir Senior Specialist, The Executive Office for Organizational Transformation Dubai Health Authority
Hans Henrik Christensen Director DTEC & SOF Dubai Technology Entrepreneurship Centre, Dubai Silicon Oasis Authority
Mr. Alexander Leus Head of Virtual and Augmented Reality Practice Nomad Network Training Centre
Charles Dunk Manager Immersive Technology Group AECOM
Sam Lloyd Manufacturing Leader Laing O’Rourke Industrial L.L.C.
Dr. Mazin A. Gadir Senior Specialist, The Executive Office for Organizational Transformation Dubai Health Authority
Hans Henrik Christensen Director DTEC & SOF Dubai Technology Entrepreneurship Centre, Dubai Silicon Oasis Authority
Mr. Alexander Leus Head of Virtual and Augmented Reality Practice Nomad Network Training Centre
Hear how AR and VR is being implemented for commercial applications in various industries including oil and gas, power and utilities, real estate, hospitality, construction and more.
Panellists will discuss:
- Why are businesses using VR? Where to go from here?
- Design challenges and future directions for AR/VR
- Advantages and benefits of moving into a new digital age
Dr. Mazin A. Gadir
Senior Specialist, The Executive Office for Organizational TransformationDubai Health Authority
Hans Henrik Christensen
Director DTEC & SOFDubai Technology Entrepreneurship Centre, Dubai Silicon Oasis Authority
Mr. Alexander Leus
Head of Virtual and Augmented Reality PracticeNomad Network Training Centre
10:30 am - 11:00 am Session Reserved for Dr. Sana Farid
11:00 am - 11:30 am Morning networking break
11:30 am - 2:00 pm MASTERCLASS: Step by step approach for selecting, implementing and utilising AR and VR
During this session, delegates will learn the concepts and applications of virtual reality and augmented reality through different platforms and the benefits of mixed reality solutions for their organisations.
The presenter will cover the following:
- How to create AR and VR content specific for your business
- Insights on how to avoid mistakes based on case studies of real organisations who’ve implemented Mixed Reality campaigns
- What to look for when commissioning a project to third party AR/VR production studios
- Story telling through AR and VR – how AR and VR can help drive brand engagement, demystify data by aiding visualisation, and in tracking consumer behaviour while they interact with your creation
2:00 pm - 2:15 pm Chairperson’s closing remarks
2:15 pm - 3:00 pm Networking lunch
3:00 pm - 3:00 pm End of conference day one
The published programme is correct at time of printing. However, given the seniority of our speakers and the nature of their roles, speakers may subsequently substitute or remove themselves from the programme. This is always regrettable, and we will always try to replace the speaker with a speaker with equivalent insight.